Resume: Andreas Ramos. Analytics, Search Engine Optimization (SEO), Pay-per-Click (PPC). 8 years experience.

Summary

  • I develop strategies and training for analytics, SEO, PPC, and multichannel marketing.
  • I manage analytics (with Omniture SiteCatalyst, Coremetrics Analytics, Google Analytics), SEO (Search Engine Optimization) and PPC (Pay-per-Click, or Paid Search) on Google Adwords, Yahoo!, and Microsoft.
  • I have agency certification (and agency support teams) at Google, Yahoo! and Microsoft.
  • I wrote Search Engine Marketing (McGraw-Hill 2009, a book on how to use analytics to manage SEO and PPC. I regularly speak at conferences and events in Silicon Valley.
  • I co-founded two search marketing agencies: The-CCG-Group.com and Position2.com.
  • I manage the Omniture analytics strategy for Stanford University's School of Business (the MBA school) and the PPC for MIT's Opencourseware project.

Skills

  • Omniture SiteCatalyst, Coremetrics Analytics, Google Analytics, Google Adwords, and various standard web tools, incl. HTML.

Professional Positions

  • The CCG Group, Inc.. Palo Alto. December 2007-current. Cofounder and director of Web Strategies. I develop the company's analytics, SEO, and PPC strategies. See The-CCG-Group.com
  • Position2, Inc.. Santa Clara. January 2006-November 2007. Director of Web Strategies. Co-founder of a Silicon Valley venture-funded startup. I created the company's SEO, PPC, and analytics strategies. This was used to train a 55-person team in Bangalore, India. See Position2.com
  • Creative Consultants Group, LLC.. Palo Alto. July 2002-December 2005. SEO, PPC, and analytics for clients. More at CreativeConsultantsGroup.com
  • Invio Software. Palo Alto. September 2001-November 2002. Webmaster. Invio was a SAN (storage area network) company. I built the company's website using XML with Epic XML editor.
  • Dialpad.com. Santa Clara. March 2000-August 2001. Webmaster. I managed the web site as it grew to ten million users. I optimized it for search engines.
  • 1994 to 2000: I worked at a number of Silicon Valley companies, incl. Sun Microsystems, Brio Technology, Oracle, Silicon Graphics (SGI), Nippon Telephone and Telegraph (NTT), and others.

Education, Memberships, and Credentials

  • Agency Certification status with Google, Yahoo, and Microsoft
  • On the advisory board to six Silicon Valley startups
  • MA, University of Heidelberg, Germany
  • BA with Honors, University of Tennessee
  • And yes, I won the State Science Fair in high school.

Publications

Insider's SEO & PPC

Search Engine Marketing by Andreas Ramos and Stephanie Cota. How to use analytics to manage multichannel marketing (SEO, PPC, social networks, email, radio, TV, radio, mobile, and other channels).

Currrently working on the China edition, to be published by Tsing Hua University Press, Beijing, Summer 2009.

(McGraw-Hill, 2009. 267 pg. ISBN 978-0-07-159733-3. Illustrations, tables, index). Available at Amazon, Borders, Barnes & Noble, and other bookstores in North America, Europe, and Asia. See Insider-SEM.com

Insider's SEO & PPC

Insider SEO & PPC, by Andreas Ramos and Stephanie Cota. How to use search engines to get qualified leads, prospects, and customers by building and managing SEO and PPC campaigns. Interviews with Google, Microsoft, Clicktracks Web Analytics, and others. 26 case studies. 47 tips & tricks.

(Second edition. Jain Publishing, 2006. 256 pg., 35 illustrations, tables, index. ISBN 2006 978-0875730882). Available at Amazon, Borders, Barnes & Noble, and so on.

Insider's Guide to SEO

Insider's Guide to SEO, by Andreas Ramos and Stephanie Cota. This was the first version. After a year, we updated it as a second edition (see the book above).

(Jain Publishing, 2004. 114 p., illustrated, with index and tables. ISBN 978-0875730516)

Hands-On Web Design

Hands-On Web Design, by Andreas Ramos. This came out in February 1996 and was one of the first books about HTML and web development. By 1998, there were hundreds of books on HTML, but I was one of the first. The book sold very well.

(Jain Publishing. 1996. 160 pages and 83 illustrations. ISBN 978-0875730769)

 

For a complete list, see books by Andreas

Personal

  • I'm fluent in English, German, Danish, and Spanish. I can work in most European languages.
  • My website is at andreas.com with 42,000 unique visitors every month. My monthly newsletter has 4,800 subscribers. My andreas blog has 1,400 subscribers.

Your Next Step: Contact Me