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Geodemographics: A Collection of Articles

Here is a collection of articles on geodemographics. See also Michael Weiss' two books: The Clustering of America and The Clustered World. These articles and lists were collected by:

• Stephanie Cota, stephaniecota.com
• Andreas Ramos andreas.com

Articles on Geodemographics

Here are several articles that we have found on geodemographics:

• Geodemographics: Birds of a Feather
• Introduction to Geodemographics: PRIZM, Claritas, and Clusters
• Geodemographics: Focus on the Household

The 62 Clusters

• Here is a list of the 62 clusters: geodemographic-clusters.pdf

Additional Resources

• Excellent website at www.claritas.com
• Geodemographics database at http://www.geodemographics.org.uk
• Cohorts, at www.cohorts.com. An alternative to clusters.
• American Demographics. Excellent search engine http://www.demographics.com/search
• Demographics for Christ at http://www.bgco.org/SST/P&R/usingdem.htm
• Concepts of Sociology and Clustering at http://www.du.edu/~mwidhofe/page5.html