Google Talks about SEO: Google published their
Google SEO Report Card. It's a review of the state of SEO for many Google products.
It's not a complete document. It only mentions a few generally-known items. Many SEO factors are not discussed at all, such as the off-page factors.
There are a few interesting items. It confirms (p. 9) that the meta-keyword tag isn't indexed. It also adds that the meta-description tag is not indexed. About half of the 49-page document discusses 301s and canonical URLs.
The report isn't useful for people who aren't expert in SEO. It doesn't explain much. It says nothing on overall strategy, the role of SEO in marketing, or deeper SEO issues.


Today is Thursday, 09-Sep-2010 16:58:01 EDT. Page's last change: 03/05/2010
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